We have a pretty cool skyline in Charlotte, but there's only one building that makes me ask a question. When I look at the Duke Energy Center I always wonder, why that color?
The Duke tower is the only one in town that lights up – it's our New South version of the Chrysler Building. It opened in 2010 and was almost immediately nicknamed Voltron (I believe by @DesireeKane or @MeckClt).
I see it on my so-early-it's-still-dark commute but I rarely know what the colors signify. We get that it's blue when the Panthers play and yellow for the big Chiquita job announcement, but it was red this morning. Is that for the Heart Association? Red Cross? Turns out it's World Aids Day. I assume that's what the color is for. There's no way to know.
I've been posting about this on Twitter on and off for a while now. This week I finally got smart and asked Lisa Hoffman, the social media specialist for Duke. Here's what happened:
@StaceySimms @LisaHoffmann Is there a list of the Duke Energy bldg light schedule? Why is it white/lite purple today? Thanks!
@Briandfrancis @staceysimms It'd be cool if the building had a twitter account that tweeted the requesting organization and reason for light
@StaceySimms@briandfrancis Great idea. And they should jump on that before someone creates a fake one. @VoltronClt anyone?
@Lisahoffmann@staceysimms @briandfrancis Wells Fargo controls the lights, but I'll see what I can find out.
@Melissa_Lynne @LisaHoffmann @staceysimms @briandfrancis we were just talking about that this morning at work. We wanted to request blue and yellow again.
@TheKevinLock @LisaHoffmann @staceysimms @briandfrancis I know who has the answer to this.
@TheKevinLock @LisaHoffmann @staceysimms @briandfrancis Also grabbed @VoltronCLT before someone more nefarious did. Happy to turn it over for official use
@Lisahoffmann @staceysimms @briandfrancis @TheKevinLock I'm inquiring w/ WF to see whether or not they're interested in regularly sharing #voltron sched.
@TheKevinLock @LisaHoffmann @staceysimms @briandfrancis I've talked to one rep. No calendar but Twitter is intriguing. She's taking it to committee
I hope this doesn't die in committee, or get over-thought. It's just a fun part of Charlotte with the potential to be even more engaging.
(I knew I should've grabbed @VoltronClt as soon as I wrote it out!)